CitedOrNot vs ScrunchStart at $29, with Grok included.

Scrunch starts at $300/month ($250 billed yearly) for 3 seats and 350 custom questions across 7 AI platforms, including Google AI Mode and Meta. CitedOrNot starts at $29/month, and Pro tracks ChatGPT, Gemini, Perplexity, Claude, Grok, Google AI Overviews and Google AI Mode.

From $29/month · 7-day free trial, no card · 7 AI engines

citedornot.com/brands
A CitedOrNot brand page: visibility score, results per AI engine, 30-day trend and the next thing to publish

A brand page in CitedOrNot, tracking Hoka.

At a glance

CitedOrNot and Scrunch, side by side

Starting price
CitedOrNot$29/month
Scrunch$300/month
AI engines
CitedOrNot7
Scrunch7
Questions on the first plan
CitedOrNotUp to 30 questions
Scrunch350 + 1,000
Team logins
CitedOrNot2–15 logins
Scrunch3 seats

Scrunch figures from their pricing page, 7 October 2026.

The short answer

Which one fits you

Pick Scrunch if

You are a marketing team that needs hundreds of questions, personas, Meta and Google SSO, with a budget of $300/month or more.

Pick CitedOrNot if

You track a focused set of questions that matter and want to start for less, with Grok included and a draft of what to publish.

Strengths

What each one does better

SScrunch

Far more questions

350 custom plus 1,000 industry questions on Starter.

Meta, and AI Mode on every plan

Meta is covered, and Google AI Mode comes with every plan. CitedOrNot has Google AI Mode from Pro.

Team features

3 seats, personas and Google SSO from the first plan.

CCitedOrNot

Lower starting price

$29/month for Starter, against $300/month for Scrunch Starter.

Team logins for less

Pro ($79/month) includes 5 logins; Scrunch Starter ($300/month) includes 3.

Grok included

Pro tracks Grok; it is not among the 7 platforms on Scrunch's pricing page.

What to publish, drafted

For each question a competitor wins, what to publish and where, built from the real answers, with a first draft to edit (5 a month on Starter, 30 on Pro).

Free check, no signup

Run one real buyer question through ChatGPT and Gemini on our site and see who gets named.

AI engines

The engines each one covers

CitedOrNot's 7 engines, and whether Scrunch lists each one on any of its plans.

ChatGPT
CitedOrNot✓
Scrunch✓
Perplexity
CitedOrNot✓
Scrunch✓
Gemini
CitedOrNot✓
Scrunch✓
Claude
CitedOrNot✓
Scrunch✓
Grok
CitedOrNot✓
Scrunch—
Google AI Overviews
CitedOrNot✓
Scrunch✓
Google AI Mode
CitedOrNot✓
Scrunch✓
Also on Scrunch: Meta AI
Inside CitedOrNot

See who AI names, why, and what to publish next

Each tracked question with the result from every AI engine

Every answer, every engine

Each question you track, with which engines named you and the exact words they used.

The websites AI engines cite when answering your questions

The sites AI reads

Which websites the engines cite for your questions, and which ones to get listed on.

A suggestion of what to publish, with a checklist of steps

What to publish next

For each question a competitor wins, a concrete piece to publish, with steps you can tick off.

Screenshots from a CitedOrNot account tracking Allbirds.

How CitedOrNot works
  1. 1Add your brand, your competitors and the questions buyers ask AI.
  2. 2We ask ChatGPT, Gemini and 5 more engines, on a schedule.
  3. 3See which answers name you, and which name a competitor instead.
  4. 4Publish what we suggest, then see whether the next checks name you.
Side by side

Every detail

FeatureCitedOrNotScrunch
Price Starter $29/month, Pro $79/month, Agency $249/month (about two months free billed yearly) Starter $300/month ($250 billed yearly), Growth $500/month ($417 billed yearly), Enterprise custom
Free trial 7-day free trial, no card needed, plus a free one-off check with no signup 7-day trial
AI engines on the cheapest plan Starter: ChatGPT, Gemini and Perplexity ChatGPT, Claude, Gemini, Perplexity, Google AI Mode, Google AI Overviews and Meta
AI engines on the top plan 7 on Pro and Agency: ChatGPT, Gemini, Perplexity, Claude, Grok, Google AI Overviews and Google AI Mode The same 7 on every plan
Questions tracked on the cheapest plan Starter: 15 questions per brand, 2 brands (Pro 25 per brand, 5 brands) Starter: 350 custom questions plus 1,000 industry questions
How often answers are re-checked Every 3–7 days per engine, slowing to every 14 days for answers that stay the same; a brand can be re-checked by hand once a day —
Team logins 2 logins on Starter, 5 on Pro, 15 on Agency Starter: 3 seats (Growth 5); extra seats $25/month
Countries 31 countries —
Advice on what to publish Yes: for each question a competitor wins, what to publish and where, built from the actual answers, plus a first draft to edit (5 a month on Starter, 30 on Pro, 150 on Agency) Insights and page audits (5 on Starter)
API / MCP MCP on Pro and Agency; REST API on Agency Data API on Enterprise
Shows which AI crawlers visit your site Yes: which AI bots read your pages and who arrives from an AI assistant, counted per page, on every paid plan (30 to 180 days of history) Yes ("Agent traffic monitoring")
SSO / enterprise security No SSO Google SSO on all plans; SAML/OIDC on Enterprise

Sources: Scrunch pricing and CitedOrNot pricing, checked 7 October 2026. Something changed? Let us know.

CitedOrNot vs Scrunch, questions answered

How much does Scrunch cost compared with CitedOrNot?

Scrunch Starter is $300/month ($250 billed yearly) and Growth is $500/month ($417 billed yearly), with a custom Enterprise plan. CitedOrNot costs $29, $79 or $249 a month.

Which AI engines does each one track?

Scrunch lists 7 platforms on every plan: ChatGPT, Claude, Gemini, Perplexity, Google AI Mode, Google AI Overviews and Meta. CitedOrNot Pro and Agency track ChatGPT, Gemini, Perplexity, Claude, Grok, Google AI Overviews and Google AI Mode.

How many people can use each one?

Scrunch Starter includes 3 seats and Growth 5, with extra seats at $25/month. CitedOrNot includes 2 logins on Starter, 5 on Pro and 15 on Agency.

Can I try both for free?

Scrunch offers a 7-day trial. CitedOrNot has a 7-day trial with no card, plus a free one-off check that needs no signup.

See what AI says about your brand

Ask ChatGPT and Gemini one real buyer question about your category and see who they name. Free, no signup.